New Vision Travel & Tourism was founded by Mrs. Ghita Yacoubi Sahli, a passionate globetrotter who has traveled extensively. With over 15 years of experience in the industry, she developed her expertise working with some of the world’s leading tour operators. Our agency was established in the historic city of Fez with a clear mission: to deliver authentic, high-quality travel experiences, drawing on both regional knowledge and an international perspective.

We are proud to offer not just a range of travel options but a carefully curated collection of vibrant and meaningful experiences. As a certified IATA member, we uphold the highest standards of professionalism, international compliance, and trusted service. Our specialty lies in tailor-made itineraries across Morocco and Europe—thoughtfully designed to reflect the unique interests, preferences, and needs of every traveler.

In a market saturated with typical tours, we provide something distinctly different: innovative leisure activities and socially driven experiences that connect travelers with the true soul of Morocco.

From the regal charm of Tangier and the imperial grandeur of Rabat and Fez, to the vibrant traditions of Marrakesh and the golden dunes of the southern desert, all the way to the Atlantic coastlines of Agadir and Essaouira—Morocco offers a captivating blend of history, nature, and luxury. Whether you’re exploring hidden corners of the medina or engaging in meaningful interactions with local communities, each experience reveals a deeper layer of the country’s rich cultural tapestry.

Our mission is to create authentic, heartfelt, and unforgettable moments through programs designed to showcase Morocco’s rich culture, human warmth, and timeless beauty in a deeper, more personal way.

 


 

Our Team

We are a team of young, passionate Moroccan women redefining the travel experience. As a modern tourism agency, we go beyond traditional routes to craft journeys rooted in authenticity, connection, and culture. With years of industry expertise and a fresh perspective, we invite you to see Morocco through the eyes of its people—vibrant, welcoming, and deeply real. From private tours to immersive cultural encounters, we create tailor-made itineraries filled with meaningful moments that stay with you long after the journey ends.